Press release writing and public relations get the word out.
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ENGINE OPTIMIZATION
Publicity
is the most cost-effective marketing tool there is - and it’s
the only part of a marketing strategy that builds credibility.
Many industries have innovative start-up companies that are
relatively unknown. For these new companies to gain an edge
over their competition, it is vital that they build credibility
through publicity.
PR vs. Advertising – PR Builds Credibility and Wins Hands Down!
Advertising controls the message while PR does not, and because of this, PR creates credibility. Many times readers see an ad and they know that what they are reading is just overblown hype. Most readers are more likely to trust independent authorities such as reviewers, columnists, reporters or broadcasters. Without a doubt, it is these same authorities that are directly influenced by good public relations and specifically, a well-written press release.
Press Releases Can Go the Distance
A well-written press release can dramatically increase your sales, expose your company to the masses, and greatly enhance the image of your business or products.
The Bottom Line
Credibility is the one thing that can win the customer’s heart and pocketbook at the same time - and nothing builds more credibility than a well-written press release that gets picked up by the media.
ArteWorks™ Business Class™ is experienced in press release writing and distribution. All press releases are authored by a professional with a Doctorate level education. You, of course, have the final say, and nothing is ever released without your prior approval.
Professional Press Release: $250.00
Platinum Press Release Writing: $250.00 + $125.00 per hour
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Professional Press Release PLUS review, editing and additional copy writing by former Assistant Dean and Director of Communications, Public Relations and Marketing, Rice University, School of Continuing Studies
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Writer, researcher, author and public relations consultant for business and nonprofit clients, including IBM, LBJ Library, and Leadership Texas
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Feature writer, news writer, and copy editor for newspapers in Texas, North Carolina and South Carolina
- Thirty years of experience writing copy for print and web
Press Release Channel Distribution:
- First channel: $425.00
- Each additional channel: $195.00
All Channel Distribution Includes:
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Worldwide distribution to Channel(s) of your choice
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Aggregated world wide, in real time, across Bloomberg's terminal network (over 144,000 Terminals in use)
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Top daily & national newspapers
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Premier technology and business periodicals
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Major television, radio and industry user groups
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Delivery to leading syndicated outlets such as iSyndicate and Screaming Media
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Distribution to "opt-in" user lists
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No word-count restrictions or "membership fees"
Available Channels:
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Arts & Entertainment: 3,293 Journalists; 158,000 End Users
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Automotive: 1,075 Journalists; 7,700 End Users
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Business and Finance: 5,370 Journalists; 175,000 End Users
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Consumer Electronics: 918 Journalists; 140,000 End Users
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Education: 1,485 Journalists; 174,000 End Users
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Legal: 1,000 Journalists; 175,000 End Users
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Lifestyle: 3,182 Journalists; 122,000 End Users
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Medical and Health: 3,356 Journalists; 53,000 End Users
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Sports: 4,706 Journalists; 12,000 End Users
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Technology: 4,254 Journalists; 215,000 End Users
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Telecommunications: 2,900 Journalists; 1000 End Users
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Travel: 2,359 Journalists; 112,000 End Users
Press releases are usually distributed within two to three business hours of receipt of final approval from the client, unless the client specifies a future date or time.
Contact ArteWorks™ Business Class™ today at 877.3.DOTCOM for more information or to begin work on your personalized press release writing project.
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